Social Media Strategy for Individuals

I’m here to help you strategize the best way to get your work out there and engage an organic following. Your network is waiting for you on social media.

Whether you’re new to social media, or have profiles you’d like to use more effectively, I know I can help you communicate better online. Get the benefits of social media with proven strategies designed to fit your busy schedule.

Get a comprehensive social media strategy through this 3-step process.

  1. Social media audit
  2. Strategic social media plan
  3. Continued support

A social media plan to fit your life

Step 1: Audit your profiles

Are you already on social media? Let’s do a complete review of up to 3 social media platforms.

For individuals, $750+

Not on social media yet? That’s great! I love working with people new to social media. You’ll start at Step 2.

Step 2: Social media plan

Social media plans are highly personalized. They are designed to fit your busy schedule. A strategic social media plan sets your profiles up for success.

We’ll meet to talk about your goals and how you use social media now. You’ll get a written report that includes

  • A personalized content calendar to help you know what to share and when
  • Writing templates for up to 3 social media platforms
  • Hashtag research to help you reach the right people
  • Audience analysis
  • A plan for growing and engaging your audience
  • Options to continue working with me (i.e. plan for sharing your new book)

For individuals, $2,100+

Your social media plan (Step 2) has everything you need to move forward. You’ll know the time and energy you put into social media will have the most impact with this strategic planning in place.

Step 3: Continued support

Continued support (Step 3) is available to my strategic planning clients.

  • exclusive consultation rate
  • campaign planning (like for your new book or project)
  • in-depth training (platform specific, writing, graphic design)

Are you more a Do-It-Yourself (DIY) person? Join my online course, Cross-Platform Social Media for Academics for self-paced learning.

Here’s what to expect

“I was amazed how much you Jennifer was able to fine tune her plan based on the interviews. I really liked the level of strategic plan – not too simple, not too advanced for my level of SM knowledge. Jennifer really opened my eyes to what is relevant for a Social Media Strategy and gave me clarity on what I want to do. She had some very useful tips that immediately translated into improvement of visibility on SM. Since our consult I have gone back multiple times to her strategic plan and adjusted my activity.

I am so happy with the results that I recommended her to the Dean of our graduate school who is in the process of improving our social media presence.”

Dennis A. Bente, DVM, PhD (@BenteLab)

Ready to get started?

Let’s set up a time to meet in my Zoom conference room to chat about your project.

If we’re a good fit to work together, I’ll send along a detailed proposal for your review. Your start date is reserved with your signed contract and paid invoice.

Email me for my private scheduling link at